About

Hi, My Name Is Irma Saxell

It was 1992, the year when the World Wide Web (www) became Public! It was  called the Internet. As the Internet grew in popularity, print media began to disappear along with my job as a magazine editor.

MY CHALLENGE: I found my new calling when I was asked to promote a friend’s business on the Internet. I published my very first website. They are still a client after 26 years. The real challenge is to make sure the phone starts ringing.  Promoting authority, integrity and great content is the first step along with modifications from new technology and changing tastes.

Today, my mighty A-team are very busy. Five out of 8 of us have had formal training in computer technology and web design. The other 3 are just brilliant.

How We Build Your Brand?

Social media, global economy and current events all play a role in how we fit in and prosper from the Internet. Our team is constantly evaluating current trends in technology and social media. Just like a tune-up, our clients get an update every year, to ensure that they stay on top of their game.

Our Company

The hours at Mindful Marketing Canada run about 8-10 hour days. from our 8 worker bees: The reward is a 3 day weekend! Jeff, our virtual network freelancer lends a hand when clients are having data network issues. Urgent issues get 24/7 of our time; when you cant get through to your carrier or any technical needs.

BONUS: Our staff gets together for a long lunch once a month or after the completion of a project. We use company time to celebrate and talk about family life or the latest news. You can see he smiles! 🙂

ONGOING CHALLENGES: Lets talk dollars and ‘sense’ . I helped my friend make her Second $100,000 using the influence of the Internet. They were doing well but wanted to boost sales.  I earned my role as a marketing Jedi when I succeeded in bringing new business to their company. I KNEW I FOUND MY NICHE!  I understand what people want and was able to quantify it.  I love the challenges of digital marketing….feels like victory!

TRENDING: With COVID-19 still looming,  new ways pf promoting business have changed. YOGA classes are online as you can see from Lightrail Yoga Online. Online shopping, outdoor classes and outdoor restaurants are the new normal.